Haian Group Featured on CCTV's Prime Time News Broadcast, Showcasing Fujian's Strong Momentum in Private Economy

Recently, CCTV's Prime Time News Broadcast highlighted Fujian Province's innovative practices in accelerating the construction of a modern industrial system and building a strong private economy in its special series on the "14th Five-Year Plan" (2021-2025). As a benchmark private enterprise in Fujian, Haian Group was featured on this authoritative national news platform for its outstanding achievements in technological innovation, intelligent manufacturing, and global development, fully demonstrating the responsibility and strength of Fujian's private enterprises during the "14th Five-Year Plan" period.


Deep Expertise in Giant Tires: Leading Industry Transformation Through Technological Breakthroughs
During the "14th Five-Year Plan" period, Haian Group has been continuously advancing independent technological innovation. Leveraging core advantages—such as ultra-long service life, high customization, and low heat generation—its products have earned wide recognition in the global market.As a national high-tech enterprise and a key "little giant" firm, Haian Group has consistently enhanced its industry influence through exceptional product performance and economic benefits.

      With sustained high-intensity R&D investment, Haian has fully mastered key technologies in material technology and tire structural design, achieving comprehensive product coverage—from 27.00R49 to one of the world's largest sizes, 59/80R63—suitable for various complex mining conditions. Today, Haian has become a major supplier in the global giant OTR tire market, participating in the formulation of national and industry standards multiple times, demonstrating leading technological strength and influence.



Advancing Intelligent Manufacturing and Green, Low-Carbon Development
Against the backdrop of the "14th Five-Year Plan" emphasis on high-quality development and green transformation, Haian Group has actively implemented digital and intelligent manufacturing strategies. By introducing advanced management systems such as ITMS and ERP, the company has achieved data-driven and fine-grained management of the entire production process, significantly improving production efficiency and product consistency.

Simultaneously, Haian has proactively aligned with the national "dual-carbon" goals (carbon peak and carbon neutrality), comprehensively promoting green factory construction and eco-friendly process upgrades. Through measures such as optimizing rubber resource recycling, the company has effectively reduced energy consumption and emissions per unit of output value, building a resource-saving and environmentally friendly production system, and exploring advanced paths for the green transformation of manufacturing enterprises.




Expanding Global Markets with Sustained Export Growth
Since the launch of the "14th Five-Year Plan," Haian Group has achieved remarkable breakthroughs in the international market, thanks to its superior product quality and growing brand influence. Its products are now exported to more than 50 countries and regions worldwide, including Southeast Asia, Australia, Africa, and South America, with stable partnerships established over 300 internationally renowned mining groups. Export sales have maintained rapid growth for consecutive years, making Haian an outstanding representative of China's rubber industry "going global."



This strong export performance not only reflects the comprehensive competitiveness of "Made in China", but also provides solid support for Fujian Province in building a new development pattern of domestic and international dual circulation and strengthening its private economy.



Rooted in Fujian, Serving the Nation, Facing the World
Haian Group's success is a microcosm of Fujian Province's efforts to promote high-quality development of the private economy and continuously optimize its industrial structure. Guided by the "14th Five-Year Plan" policies, Fujian has cultivated many outstanding private enterprises like Haian with core competitiveness and industry influence by optimizing the business environment and strengthening technological innovation.



Looking ahead, Haian Group will continue to adhere to an innovation-driven, green-led, and open-win development path, continuously enhancing its high-end manufacturing capabilities and global supply chain competitiveness. It will inject more "Haian strength" into Fujian's modern industrial system construction and the strategy of building a strong private economy, while amplifying the voice of "Made in China" on the world stage.